Valerie Goode Joins the San Francisco Foundation as Vice President of Marketing and Communications

Valerie Goode Joins the San Francisco Foundation as Vice President of Marketing and Communications

Contact: Eric Brown, San Francisco Foundation
ebrown[at]sff.org 

March 30, 2020 —The San Francisco Foundation announced today that Valerie S. Goode will join the organization as Vice President of Marketing and Communications.

Goode brings nearly twenty years of experience in strategic communications in education, public health, and national opinion polling. She joins the foundation as it responds to the effects of the COVID pandemic on local communities and as it deepens its work in a variety of areas, including housing, strengthening community voice, and donor engagement.

Goode comes to the foundation from the Oakland Unified School District, where she served as Deputy Chief, Communications and Public Affairs. There, she was deeply involved in community engagement, government relations, and worked closely with the Superintendent, the Board of Education, and a host of community leaders to help every Oakland student reach their full potential.

Prior to that, Goode served as Director of Marketing and Communications for Broward County Public Schools in South Florida. She also served as a Senior Communication Consultant for the Gallup organization, where she worked on a wide variety of national campaigns.

“Valerie brings deep experience in communications strategy combined with an intimate understanding of our regional community that make her ideal for this role,” said San Francisco Foundation CEO Fred Blackwell. “Our work at the foundation requires us to listen carefully to the community, advocate for policies and practices that will advance racial equity and economic inclusion, and engage with donors, decisionmakers, and community members to build this movement. Valerie is just the person to help us to achieve these really ambitious goals.”

“For years, I have admired the San Francisco Foundation’s work and commitment to racial equity and economic inclusion,” said Goode. “The opportunity to join this organization and further its mission, especially now during this unprecedented crisis, is something I do not take lightly. I am eager to bring my experience, relationships and passion to an organization that has a long tradition of making meaningful change in the Bay Area.”

Goode holds a Bachelor of Arts in Journalism and Public Relations from Northeastern University. In her spare time, she works with youth and helps community organizations access resources and information. She lives in the East Bay with her husband and two daughters.

She will begin work on April 13.

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